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BackLove & Lace Bridal

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17 Northgate, Sleaford, NG347BH

At Love & Lace Bridal we believe choosing your wedding dress should be one of life’s most exciting and magical experiences. From the first time you walk into our showroom you will receive a one-to-one personalised service. We are here to help and guide you every step of the way in finding your dream wedding dress and completing your bridal look to perfection.
We will make sure you look and feel like the bride you've always dreamed of on your wedding day.

Who We Are...

We love what we do and it shows. With more than 25 years of experience in the field, we know the bridal industry like the back of our hands. We dedicate our utmost energy to every bride we see.
Love & Lace Bridal was established in 2013 by Sarah and Jo are two friends that have come together to guide you to the wedding dress of your dreams, and help complete your look for your special day.
Their friendly and welcoming manner will help put you at ease, so that you can relax and enjoy your bridal experience at Love & Lace Bridal.
Thanks to Sarah and Jo's years of experience in fashion, design and close customer contact, they know what a bride is looking for. They make time for you and your family and friends, and have made it their goal to fulfil every customers expectations and dreams. So if you are looking for your Wedding dress in Lincolnshire, make your appointment today.

Late Availability

If you are looking for a gown and don't have much time before the Big Day, please give us a call, FaceBook message or email us. We always have sale items available. We also stock a selection of dresses that we can order quickly. Please get in touch for more information.

Special Offer

Dresses taken off the peg 10% off marked in store price. (Must be paid for in full and taken away on the day). Subject to in-store availability.


Testimonials for Love & Lace Bridal Testimonials for Love & Lace Bridal
Lydia M

"I am so impressed. I felt comfortable as soon as I walked through the door. The shop looks absolutely gorgeous! Lots of selection. Both ladies were so incredibly lovely and so respectful of my budget. I didn't feel pressured at all. I said yes to the dress! Thanks again, ladies! You are both amazing."

Lydia M


Sharon A

"Such a friendly well organised appointment. Jo made us feel so relaxed. Thank you love and lace x"

Sharon A


Jenny H

"Absolutely lovely ladies so helpful and obliging felt really comfortable. Thankyou xx"

Jenny H


Katy S

"The two lovely ladies Jo and Sarah were most helpful when helping me pick my bridesmaid/ prom dress. So informative and felt really comfortable! Excellent service, couldn’t recommend Love and Lace enough. The dress was beautiful and my mum and I are very happy! Thank you very much! X"

Katy S


Chantelle C

"Amazing service, felt comfortable straight away.. and I found my perfect dress. Highly recommend x"

Chantelle C


Michelle C

"So helpful. nothing was too much trouble. we weren't rushed. ladies thank you. xx"

Michelle C


Kim W

"Thank you for the service you provided to us in the selection and delivery of my daughters dress for her big day back in October. She looked truly stunning (in my opinion) and everybody commented on her dress. Highly recommend Love & Lace in selecting your perfect dress and exceptional service from the staff. Thank you."

Kim W


Lauren M

"I was a very last minute buyer back in March, but Love & Lace found me the perfect dress for my wedding last week. Thank you for making me feel amazing "

Lauren M


Lexy M

"Sarah is so lovely ! Very helpful without being pushy or over bearing. Felt at ease with her and managed to snap up a great bargain ! Thank you Love & Lace Bridal X"

Lexy M


Emma B

"wow what can I say.... bought my dress from these wonderful ladies with only a few weeks to go till my wedding day. they went above and beyond to ensure my dress was ready in time. I felt like a million dollars on my wedding day :)"

Emma B


Ros H

"I recently bought my tea dress style wedding dress from Sarah and Jo at Love and Lace. I found them both to be welcoming and friendly. They are both so knowledgable and willing to offer an honest opinion if sought. I loved each visit as we had such a laugh! My dress had to be ordered and altered, both done promptly and expertly resulting in the perfect dress for my perfect day. Thank you so much. "

Ros H


Ellie S

"Love & Lace was the second wedding dress shop I went into when picking my wedding dress last year. I felt so comfortable and welcomed in by the ladies and it was such a different experience to the first shop I had been into. It was everything I had hoped for when I imagined choosing my wedding dress so I would definitely recommend to other ladies who are still searching for their dresses! I finally got to wear my dress this May and it was so perfect!"

Ellie S


Amie B

"From the moment I walked into Love & Lace both Sarah and Jo made me feel welcome. They new their dresses inside out and after asking me what I would like they narrowed down the options which was perfect so it wasn’t overwhelming! I wanted a bit adding to my dress and they did this perfectly, better than what I expected! They kept me up to date with how my dress was doing and on my pick up day they sent me off with the most perfect wedding dress I could’ve asked for, everyone commented on it on the day. Thank you both so much for all your hard work! Xx 5 stars"

Amie B